By: Paige Roberts
I’m sure many of your may have noticed the recent update of having sponsored advertisements when scrolling through your Twitter feed. However, your Twitter profile may also be experiencing some major changes in the upcoming months. According to, recode.net, Twitter will soon be experimenting with including advertisements into users profiles. Some people are wondering how this will affect the future of Twitter. Will Twitter users continue the use of the app even when it’s turning into one big advertisement? Will this bring bad PR to the company? There are many factors to consider when making such a big change.
One hiccup that the newest feature of the app is facing is the use of advertisements on verified accounts. Most celebrities are verified on the Twitter app, meaning they are the real and official account of the person. Along with being a celebrity many are sponsored by major companies. Recode.net noted that Twitter is avoiding the use of advertisements on verified accounts to avoid the collision of competing sponsors being promoted on a celebrity’s account.
If Twitter did take the next step of using advertisements on verified accounts there would have to be extreme measures taken in order to avoid any mix ups of sponsors to certain Twitter users.