By: Susanne Fluri
Writing a cover letter can be a daunting task. It is a way to share your personality and make yourself stand out from the piles and piles of resumes. There are however do’s and don’ts when thinking about what to include in a cover letter. In the basic form, a cover letter should be an extension of your resume, not a reiteration. This is the time to detail your passions or explain in depth that project you are most proud of. Follow the three tips below to make sure your cover letter is in its best shape. 1. Do your research to find out who will be reading the letter and address it directly to them. In many cases, this can be found on the company’s website. If you strike out, LinkedIn can be another useful resource. Addressing the cover letter to someone directly shows that you have done your research and are a caring applicant. 2. Make sure you include why you want to work at that specific company. This is a great place to tie in how your skills, experiences and passions make you a great candidate. 3. Cater your cover letter to the industry you are applying to. Don’t waste space talking about information that would not apply to the job that you are interested in.
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