Higher Education Branding, Marketing and PR

By Rachel Zetwick

As many PRSSA members prepare to enter the workforce next May, students should get creative when thinking about industries that have job openings. One area of interest is higher education branding and marketing. Here are a few companies that provide public relations efforts to universities across the United States.


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​Ologie https://ologie.com/
Ologie is a branding and marketing organization located in Columbus, Ohio, that provides branding and marketing needs to universities across the United States. The agency prides itself by “connecting donors with powerful advancement campaigns and shifting perceptions of institutions all over the country.” Ologie has provided services to institutions such as Skidmore College, Carnegie Mellon University and Bucknell University.

Up and Up https://www.upandup.agency/
Up and Up is a higher education marketing and advertising agency based in Greenville, South Carolina. The organization provides a variety of branding services such as creative plans, digital marketing and general marketing. The company has partnered with universities across

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