By: Sarah Emery
There’s a lot that sets Empower Media Marketing apart from many agencies today. Not only are they one of the largest U.S. media independent media agencies left, it is family-owned and is a certified woman-owned business.
Empower Media Marketing prides itself on a “values-driven culture of trust and transparency” and employs a mentality of engineering relationship chemistry.
What is relationship chemistry? Empowering Media Marketing has two core focus areas:
Recognized as the 2016 Agency of the Year by MediaPost, Empower Media Marketing has worked with a wide variety of clients, including Ashley Homestore, Kroger, United Dairy Farmers and Wendy’s.
Just last month, Empower Media Marketing opened a new headquarters in Over The Rhine in Cincinnati and has also recently adopted a new logo, brand colors and collateral.
If you want to learn more about Empower Media Marketing and the world of media, you’re in luck! This week, PRSSA is welcoming Ashley Walters, the Vice President of Business Development, on November 7 at 7:00pm in Armstrong Student Center Pavilion C.
By: Samantha Conti
In PRSSA news, an upcoming event is taking place on October 30 called the Bateman Competition. This national case study was established in 1973 and named after Carroll J. Bateman.
The Bateman Competition is a premire case study for students in the public relations field. Any student member of PRSSA is eligible to compete.
The competition allows students in small groups to create a campaign for a public relations situation that deals with treatment options for young cancer patients. The competition evaluates the student campaign creations and picks 3 finalists to showcase their work. Prize money and trophies are awarded to the top 3 finalists.
The overall goal of the competition this year is grow awareness for With Purpose, a foundation invested in educating more people about childhood cancer through the group campaigns. In addition to growing awareness, the competition also has a goal of challenging students to come up with real campaigns for actual situations.
Does this opportunity sound interesting to you? If so, you can be a part of the Bateman section of STC 359! Each semester Miami takes applicants for this special section of 359. Look out for an email later in the semester for more details!
By: Madeline Marshall
This Wednesday, October 17, the CEO of 12 Stars Media, Rocky Walls, will be discussing entrepreneurship and videography in the Armstrong Pavilion.
Rocky is a Purdue alum and has been working in video communications for over ten years. He is a professional speaker, speaking to large audiences around the country about how to communicate more effectively through video. He was also an executive board member of Indianapolis Social Media for 4 years.
12 Stars Media is a broadcast and media video production company located outside of Indianapolis. They work with clients globally to create videos to connect with audiences through real and simple communication. This past August, 12 Stars Media just celebrated their 10th year in business.
Aside from all the success Rocky Walls has had in his career in communications, he is also just a really cool person. His family takes annual trips to Disney, he loves to cook and he just built a brick pizza oven in his backyard.
If you’re interested in any career in the media and communications industry, I recommend checking out 12 Stars Media’s blog. They are constantly providing content about what’s trending in the industry, plus various tips to improving your skills from the basic to advanced levels. Rocky himself recently wrote about Spiderman: Homecoming in “How Sneak Peaks Have Gotten Sneaker, and Why You Should Too.”
We hope to see you at this awesome speaker event on Wednesday!